Almost two months after inking an integration agreement with 888.com and financial services innovator, MIR Limited UK Limited, has now announced the signing of a similar deal that will see its MuchBetter e-wallet service utilized by the online casino and lottery domain at Lottoland.co.uk.
Mobile-friendly payments innovation:
According to an official press release published by boutique gaming event organizer European Gaming Media and Events, the latest arrangement means that players at Lottoland.co.uk will be able to use the mobile-friendly MuchBetter payments option in order to collect their winnings.
Unique transaction fee model:
MIR Limited UK Limited stated that the integration of its MuchBetter innovation is set to allow Lottoland.co.uk to diversify its payments services and help the site to reach new players and regions. It detailed that its advance differs from more traditional electronic wallets as it does not charge users per transaction but alternatively relies on a monthly net deposit model that takes into account the activities of each customer.
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Meeting the demands of modern players:
Jens Bader from the financial services company described lottery as ‘among the oldest forms of gambling in the world’ but declared that Lottoland.co.uk has ‘revolutionized the experience’ in order to meet the demands of modern players ‘who expect more.’
Bader’s statement read…
“MuchBetter is a perfect fit for the Lottoland.co.uk service and its players. Our platform provides the best user experience and, having been established in the mobile/cloud era, we have no doubt in our ability to scale up to meet tremendous demand.”
E-wallet performs well at scale:
Licensed by authorities in Australia, Gibraltar, Ireland the United Kingdom and Italy, Lottoland.co.uk permits players to enjoy access to some of the world’s most lucrative lotteries while additionally featuring a range of online casino, instant win and scratchcard games. It proclaimed that it selected the MuchBetter service because the innovation performs well at scale and features a low-touch user experience.
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Domain is developing ‘extremely quickly’:
Nigel Birrell, Chief Executive Officer for Gibraltar-based Lottoland.co.uk, explained that the domain ‘is growing extremely quickly’ and that the addition of the MuchBetter payments service will allow it to ‘meet the needs of new players’ while ensuring that ‘we have the very best options on the market today.’
Birrell’s statement read…
“User experience is everything to Lottoland.co.uk and an important differentiator with the rest of the market, so we needed a payment solution that shared our priorities. In MuchBetter we have a solution that provides a supreme user experience while also doing so at scale.”